Sonia Sennik

Executive Director, Creative Destruction Lab

Sonia Sennik is the Executive Director at the Creative Destruction Lab (CDL). Sonia is responsible for the CDL’s strategic, operational, and programmatic leadership, coordination, and oversight to ensure the success of the Lab and its ventures across six locations in Canada and the US.

Having spent a decade managing large-scale capital projects (up to $500M) at a leading global engineering firm, Sonia is well-established in guiding interdisciplinary teams of professionals working on multiple, complex projects. Her particular areas of interest include process optimization, finessing workplace culture, mentoring future leaders, and actualizing the potential of their ideas.

Sonia is a member of the board of directors for ParticipACTION, a 45-year old organization dedicated to helping Canadians sit less and move more. Sonia has been the head coach of Rugby Ontario Senior Women’s Team since 2016, establishing her as the first female head coach to win gold at the Canadian Rugby Championships. Sonia is a graduate of the MBA program at Rotman School of Management and was the first-ever recipient of the Rotman Social Impact Award. She also holds a Bachelor of Engineering degree from McMaster University.